India has launched its most ambitious yoga initiative yet. The Yoga 365 campaign, formally unveiled during the launch of Yoga Mahotsav 2026, aims to make yoga an integral part of every citizen’s daily life — not just on International Yoga Day, but every single day of the year. The nationwide campaign represents a significant escalation … Read more
Guru Purnima, also called Vyasa Purnima, is a significant holiday originally from India and celebrated by Hindus, Jains, Buddhists, and Yogis. It celebrates the importance of spiritual gurus, teachers, and mentors that guide us on the path to Guru Tattva, which is the universal energy of spiritual growth. The name Guru Purnima literally means “full … Read more
Sage Vyasa was a legendary Indian sage who is revered for his role in composing the Mahabharata. This collection consists of a blend of legendary tales and didactic poetry, all woven together around a central heroic narrative. In India, the auspicious occasion of Guru Purnima, which falls in the month of Ashadha (June-July), is dedicated … Read more
According to wellnesscreatives.com, the yoga industry is worth around $88 billion worldwide. There is no doubt that yoga is a booming business despite the hit of the 2020 pandemic, but surely yoga isn’t just a consumer product. Yoga has a vast and rich history colored by its context and it has grown in popularity throughout … Read more